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An Established
Neighbourhood
with Character

Brewery District

The Brewery District is a master-planned community consisting of residential hi-rise, shops and office buildings in the historic Sapperton neighbourhood of New Westminster. We were given the opportunity by Wesgroup to re-invigorate the main Brewery District brand as well as design a marketing platform for the residential towers.

To re-invigorate the Brewery District brand, we first created a conversational, matter-of-fact language platform built on the story of urban accessibility. Stylistically, we enjoyed creating a edgier, industrial look and feel that honoured the area's historic brewery past.

A historic location
with a strong
sense of place

Campaign design
as connected
as the community

Brewery District Imac
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Brewery District Macbook
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Brewery District Touchscreen